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Partyswap's Home Business Articles

How To Recruit By Design Rather Than Chance
by Jeff Zalewski


Network marketing is one of the best ways to create wealth, even for
the average individual. Yet, most people in network marketing never
get beyond the starting gate. Why? The answer is simple - they don't
take the necessary actions to build their business.

In this article, you will learn a simple approach toward jump
starting your network marketing business. You will learn how to build
your network marketing business by design rather than by chance. It
will be challenging and the truth is, many of you will not have the
guts nor the real ambition to do what it takes. You will look for the
alternatives to growing your business and find yourself always hoping.

However, those who don't wimp out, and who truly tap into what this
article will teach you, will find their businesses growing and
profitable. To really make this work, you MUST have an open mind and
be willing to change. You MUST be willing to do the things you have
not been doing consistently in your business and willing to change
your perspective of what it really takes to build your business.

Become a Professional Network Marketer

The first step is to make a commitment to become a professional
network marketer. This requires building your business as a business.
Building your business as a business means building from a plan.
Hobbies rarely have an action plan. Non-professional networkers
rarely have a plan either.

I once heard Zig Ziglar say, "Sales Professionals are open-minded
(not empty-headed) and willing to change. Non-professionals are so
narrow-minded they can look through a keyhole with both eyes at the
same time!" This is true in network marketing as well.

You MUST become a professional network marketer. You cannot continue
to do what has not worked for you. Don't look through the keyhole
with both eyes at the same time as you build your business! Realize,
you MUST be open minded and willing to be flexible as you build your
business. This requires making changes and not doing the things that
have not worked for you.

Starting with a 30 Day Plan of Action

You can't build your business guessing what it really takes. Action
is the key and you must know specifically the action ratios in your
business. Use the first 30 days as a time to carefully track your
progress (use the Daily and Weekly Tracking Sheets located in the
members area http://members.leadersclub.com and don't forget to
listen to the audio training on tracking).

Tracking your progress in the first 30 days is critical. People
progress differently. What it takes you to recruit a new downline
will be different from what it will take your downline. Tracking your
progress will give you the ratios needed to properly forecast and
plan your business growth.

John Naisbitt, author of Megatrends, said, "the most reliable way to
anticipate the future is to try to understand the present." Tracking
your progress through the first 30 days will help you identify and
understand the present. Plus, tracking will arm you with the much
needed information to help you plan your future based on real growth
numbers.

TIP - Don't guess at your numbers because you may be way off base.
Tracking allows you to ensure you are doing the right things and that
you truly are taking action.

Share your weekly tracking sheets with your coach or upline leader.
and as you head near the end of the first 30 days, get with your
coach or upline leader to draft a plan of action using your ratios.
Using a plan of action based on your ratios is the first step in how
you build your business by design rather than by chance.

Make a Commitment and Jump Start Your Business with the "Breakout"
Plan

Now that you have completed your "30 Day Plan of Action," you should
be ready to jump start your network marketing business. Jump starting
your business can be challenging. If you are a wimpy marketer or
afraid to take real action (one who hopes to land the heavy hitter to
build the business for them), you might as well stop now and not
waste any more of your time.

To truly jump start your business, you will need to take consistent
action. To assist you, we have developed and market-tested
a "breakout" plan of action. This plan of action details step by step
the necessary actions needed to flood your prospecting funnel with
interested prospects and get you on a fast track toward success.

The "breakout" plan is a 90 day plan of action which is challenging
and requires 8 to 10 hours a week of solid action. It is important to
get with your coach or upline leader and adjust the plan specific to
your ratios. The plan we provide is based on industry averages but it
is your real numbers which will make following the plan and building
your business a whole lot easier.

Building a network marketing business is like building a house. You
must first put in a solid foundation before you put up the walls and
add a roof. This "breakout" plan is where you build the foundation to
your business.

You use the 30 day plan to determine what it will take to lay each
block of the foundation. Building on a firm foundation will allow you
to build your business with precision and almost to a science.

TIP - Don't be fooled by the "get rich quick" or "build your business
effortlessly" type mentality. Be willing to do what it really takes
and always work from a plan. Equally important, always track your
progress and adjust your plan accordingly.

Note: To get a copy of the "breakout" plan, email me at
trainer@leadersclub.com and put your Leaders Club ID# and the
word "Breakout" in the subject line. After I verify you are an active
subscriber, I will forward the "breakout" plan to you via email. This
plan was developed specifically for promoting Leaders Club, but the
same plan could be adapted to help you build your primary business...
use this plan as a model (or better yet, follow the plan to first
build your marketing budget through Leaders Club).

Getting started with your 90 day plan of action should include a
written commitment to your plan. Make a written commitment to do what
you say you will do and provide a copy of that agreement to your
coach or upline leader. Only what you can confidently commit to in
writing can you confidently achieve (Because you followed a 30 day
plan first to determine your ratios, you should have the confidence
knowing you are working a plan with real numbers that work for you).

Set Long Term Goals But Work From a 90 Day Plan of Action

We all have long term goals. Put your long term goals in writing and
keep these goals in from of you. Keep in mind that having your goals
in writing will not magically business your business... you must take
action to build your business. However, having your goals in writing
and as part of your long term plan will allow you to have a purpose
for what you are doing.

Because forecasting is difficult, especially in long term planning,
it is best to work consistently from a 90 day plan of action. Yes, I
have long range goals but my plan is based on 90 days at a time. This
allows me to be flexible and to make changes without spending
unending hours on a large plan.

90 days is sufficient time to effectively handle. By the time you are
60 days through the plan, you should begin developing the next 90 day
plan. This approach to planning and forecasting will ensure you are
working in the present.

TIP - If you are not achieving the results you want, get with your
coach or upline leader to discuss the situation. Regular coaching
will help you stay on track and moving forward.

You Are Not In Business Alone

Keep in mind that your sponsor and upline leaders have a vested
interest in your success. It is important to get in contact with your
sponsor and upline leaders and express your intentions in building
the business. Share your goals with them.

As you start to work your plan, stay in contact with your upline
leaders for coaching and assistance. This will be critical to help
you stay on track.

Sometimes, things will not go according to your plan. That is ok. we
all face challenges and failures on the journey of building our
business. You can always draw the line and make a new start in your
business. Use the failures and challenges as a learning experience
and as a stepping stone toward your success.

About the Author:
Jeff Zalewski is a professional network marketer and six figure
earner. He has worked with thousands of networkers as a Business
Coach and as the National Director of Training for Leaders Club. He
is co-author of the Network Marketing Training Series od audiobook
courses including, "How to Turn Cold Leads Into Hot prospects"
and "How To Develop A Happy, Productive And Duplicating
Organization." Call Leaders Club today for your copy of this great
training course. 1-800-783-6561.

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